3 tips to know which campaign to use, SEO or PPC
There is an ongoing debate between which strategy is better, SEO (search engine optimization) or PPC (pay per click advertising) which is also [incorrectly] called...
Category : Digital Marketing
Does the CEO’s ego boycott your digital marketing campaigns?
A professional businessman knows that he cannot be an expert in everything and that is why he or she dedicates himself to the essence of...
Artificial Intelligence in digital marketing
The AI is going strong in many areas of technology in recent years. Now, there are many ways in which we can implement it in our day to...
Strategies in Social Networks, their importance in digital marketing
There is no denying the importance that Social Networks have acquired as part of a Digital Marketing plan or strategy . Every day, it is more evident that users prefer to use Social...
Tips to identify your digital audience
The importance of knowing the digital audience of your brand In the previous articles, we have already talked about how to make a digital content strategy and the...